Director of Social Media and Games
875 Third Avenue
New York, NY 10022
Adam Wootton, PhD, is the director of social media and games at Towers Watson. His focus is the delivery of social media, new media, serious games, and collaborative technologies to employees. He has been working with Towers Watson for more than ten years in both the United States and the Sydney, Australia, offices. His experiences include leading enterprise projects to facilitate collaboration using social media and enabling companies to provide their employees with consumer-grade experiences; providing strategies, methodologies and policies for the deployment of social tools within large, diverse, global organizations; developing educational games and using game mechanics to drive engagement; and developing business case models for enterprise intranet and social media initiatives.
Dr. Wootton’s clients around the globe include major corporations based in the United States, Europe, and the Asia-Pacific region. He was part of the team that helped deliver one of the first intranets for the Australian government and has been consulting on and building employee-facing intranets and consumer-facing websites ever since. He regularly chairs and speaks at conferences in the United States and in Asia-Pacific region sharing his experiences for companies when using social media, completing intranet upgrades, using game mechanics, and facilitating global collaboration.
Dr. Wootton holds PhD and BSc degrees from the University of Sydney, and he is currently based in the New York office of Towers Watson. Prior to joining Towers Watson, he worked for Multibase in Australia, where he led the development of web applications for both internet and intranet sites.